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Sony Bravia KDL-32BX300

HDTV Review

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Color Accuracy

Colors lack shadow detail and peak early. Great color accuracy against the rec. 709 standard.

The Sony KDL-32BX300 managed to maintain a consistent color temperature for most of the input range. However, as the signal got very low (or ‘dark’ in common parlance) the color temperature became much cooler. It’s limited to such a small portion of the spectrum that you probably won’t notice the issue very much. More on how we test color temperature.

Color Temperature Chart
Read Reviews of Comparison Products
Samsung LN32C350


Samsung LN32C350
Sony Bravia KDL-32EX700


Sony Bravia KDL-32EX700
LG 32LH40


LG 32LH40

The Sony KDL-32BX300 had to be put through more than one run of testing in order to get the best scores. On our first run, we noticed a reddish hue to the whites. It was hard to miss, even to the naked eye. When we ran color tests, we noticed the RGB curves peaked very early and the color temperature test fared poorly. Occasionally, you’ll see problems like this on cheaper TVs. But you don’t always have the tools in the menu to correct them. The Sony KDL-32BX300 is the rare instance wherein you have a cheap TV with a comprehensive set of controls. It’s a bit unusual from our normal procedures, but we entered the ‘color temperature’ submenu and decreased the Red-channel gain from 0 to -30. To the eye, this was about the point where the red hue disappeared.

When we re-ran the color tests with this modified calibration, the performance was much improved. The Color Temperature test results were described in the section above. The RGB curves are shown below. As you can see, they’re not perfect. Each channel peaks early, but not nearly as early as in our original tests. The green channel loses the most information in the highlights, and the blue channel loses the least.

In the lower-left hand side of the RGB curves indicate the lack of shadow detail. This is unfortunate, but it coincides with what we found in the Greyscale Gamma test. The Sony KDL-32BX300 is simply not a great V for shadow details. More on how we test RGB curves.

RGB Curves Chart

The strips below are digital recreations of the information from the chart above, along with comparisons other TVs.

Red Response Comparison
Ideal Response
Sony Bravia KDL-32BX300 Red Response
Samsung LN32C350 Red Response
Sony Bravia KDL-32EX700 Red Response
LG 32LH40 Red Response
Green Response Comparisons
Ideal Response
Sony Bravia KDL-32BX300 Green Response
Samsung LN32C350 Green Response
Sony Bravia KDL-32EX700 Green Response
LG 32LH40 Green Response
Blue Response Comparisons
Ideal Response
Sony Bravia KDL-32BX300 Blue Response
Samsung LN32C350 Blue Response
Sony Bravia KDL-32EX700 Blue Response
LG 32LH40 Blue Response

The Sony KDL-32BX300 performed very well when matched up against the rec. 709 color standard, a common industry benchmark for color accuracy. The red point is almost perfect, and the green and blue points are only off by a little. More on how we test peak color gamut.

Color Gamut Chart

The table below contains all the numeric details of the Sony Bravia KDL-32BX300’s color gamut performance, compared to the rec. 709 standards.

Rec. 709 versus Sony Bravia KDL-32BX300
u' (rec.709/measured) v' (rec.709/measured) Error
Red 0.4507 / 0.4486 0.5229 / 0.5226 0.00212132
Green 0.125 / 0.1186 0.5625 / 0.5625 0.006477654
Blue 0.1754 / 0.1749 0.1579 / 0.1463 0.011610771
D65 (White) 0.1978 / 0.1906 0.4683 / 0.4609 0.010324728
Other Models in the KDL-xxBX300 Series
For more information on other models in this series, check our Series Comparison Page.


Sony Bravia KDL-22BX300
22 in.

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Sony Bravia KDL-32BX300
HDTV Review

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Blacks & Whites

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Motion