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Introduction
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01.Tour & Design
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02.Blacks & Whites
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03.Color Accuracy
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04.Motion
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05.Viewing Effects
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06.Calibration
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07.Connectivity
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08.Remote Control
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09.Audio & Menus
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10.Multimedia & Internet
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11.Power Consumption
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12.Sony KDL-52XBR9 Summary
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13.Panasonic TC-P50VT20 Summary
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14.Samsung UN55C7000
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15.Conclusion
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16.Series Comparison
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17.Photo Gallery
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18.Ratings & Specs
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19.Comments
Sony Bravia KDL-52EX700
Previous: Page 2
Blacks & WhitesNext: Page 4
MotionColor Accuracy
Smooth RGB color curve. Problem maintaining consistent color temperature.
Color Temperature (4.63)
The Sony KDL-52EX700 could have managed a better score here in the color temperature consistency test. The image had a problem with warming as it moved through the intensity range. Practically speaking, you might be able to look at the screen and say, ‘this looks a bit warm,’ but whether or not that negatively impacts your viewing experience is up to what kind of cinephile you are. More on how we test color temperature.
| Read Reviews of Comparison Products | ||
|---|---|---|
 Sony Bravia KDL-52XBR9 |
 Panasonic Viera TC-P50VT20 |
 Samsung UN55C7000 |
RGB Curves (8.19)
The Sony KDL-52EX700’s color curves were not quite perfect. As you can see from the chart below, the red, green, and blue channels didn’t all quite meet up to form a single line, and each has its own little bumps. These bumps, in everyday viewing, would appear as areas of color banding. There are no major problem areas, but the blue channel probably looks the worst.
We also noticed the blue channel peaked, visualized by that horizontal tailing off at the top-right end of the blue line. This means that the KDL-52EX700 has trouble finding any detail in the brightest parts of the blue channel. More on how we test RGB curves.
The color strips below are digital recreations of the performance of each channel. Clearly, none of these TVs are matching up with the Ideal Response, but the Sony KDL-52EX700 did pretty well.
| Red Response Comparison | |
|---|---|
| Ideal Response |  |
| Sony Bravia KDL-52EX700 |  |
| Sony Bravia KDL-52XBR9 |  |
| Panasonic Viera TC-P50VT20 |  |
| Samsung UN55C7000 |  |
| Green Response Comparisons | |
|---|---|
| Ideal Response |  |
| Sony Bravia KDL-52EX700 |  |
| Sony Bravia KDL-52XBR9 |  |
| Panasonic Viera TC-P50VT20 |  |
| Samsung UN55C7000 |  |
| Blue Response Comparisons | |
|---|---|
| Ideal Response |  |
| Sony Bravia KDL-52EX700 |  |
| Sony Bravia KDL-52XBR9 |  |
| Panasonic Viera TC-P50VT20 |  |
| Samsung UN55C7000 |  |
Color Gamut (5.01)
The Sony KDL-52EX700 scored fairly well when we tried matching it up to the rec. 709 color standard. Look at the three corners of the triangle below. The green and blue points aren’t far off from the standard, but the red point is a bit undersaturated. More on how we test peak color gamut.
The table below contains all the numeric details of the Sony Bravia KDL-52EX700’s color gamut performance, compared to the rec. 709 standards.
| Rec. 709 versus Sony Bravia KDL-52EX700 | |||
|---|---|---|---|
| u' (rec.709/measured) | v' (rec.709/measured) | Error | |
| Red | 0.4507 / 0.4399 | 0.5229 / 0.5278 | 0.0119 |
| Green | 0.125 / 0.1302 | 0.5625 / 0.5653 | 0.0059 |
| Blue | 0.1754 / 0.1819 | 0.1579 / 0.1683 | 0.0122 |
| D65 (White) | 0.1978 / 0.1937 | 0.4683 / 0.4622 | 0.0073 |
| Other Models in the KDL-xxEX700 Series | |||
|---|---|---|---|
| For more information on other models in this series, check our Series Comparison Page. | |||
 Sony Bravia KDL-32EX700 32 in. |
 Sony Bravia KDL-40EX700 40 in. |
 Sony Bravia KDL-46EX700 46 in. |
 Sony Bravia KDL-60EX700 60 in. |
Shop for the Sony KDL-52EX700
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