VIZIO VO370M

Value Comparison Summary

The Samsung is the smaller screen (at 32 inches) and runs at a lower resolution of 720p. but it's also the cheaper screen, with a price of about $450, $150 less than the Vizio. Whether the extra size and resolution is worth the extra $150 depends on where you want to use it; the Samsung would be a better pick for a bedroom or spare room TV, but the Vizio might be worth it for a smaller living room that doubles as a movie theater, as the 1080p resolution is an advantage for watching movies.

	Comparison Specifications
	Vizio VO370M	Samsung LN32B360
Size	37 inches	32 Inches
Price	$600	$450
Type	LCD	LCD
Format	1080p	720p
Other	None	None

Blacks & Whites

The Samsung has an edge here; it has a significantly deeper black and brighter whites that lead to a wider contrast ratio. This will means better looking movies and other images, because it can more accurately represent the range of shades that you see in the real world.

Blacks & Whites Comparison Chart
Vizio VO370M Score: Black Level: 5.28 Peak Brightness: 8.74 Contrast: 5.98	Samsung LN32B360 Score: Black Level: 8.23 Peak Brightness: 9.32 Contrast: 8.89

Color Accuracy

Both displays had decent performance in our tests of color performance, although the Samsung did have a slight tendancy for the darker greys to have a slight reddish color cast to them. We also found that the RGB curves of the Samsung were a little bumpier than the Vizio, and the Samsung also had a slightly larger error in the color gamut, with greens in particular looking rather inaccurate.

Color Temperature Comparison

Vizio VO370M Score: 9.63

Samsung LN32B360 Score: 8.67

RGB Comparison

Vizio VO370M Score: 8.24

Samsung LN32B360 Score: 7.65

Color Gamut Comparison

Vizio VO370M Score: 5.46

Samsung LN32B360 Score: 4.49

Motion

The Samsung was the winner in our tests on motion performance: it produced distinctly smoother motion with fewer artifacts. Ont eh Vizio, fast moving objects had distinct and annoying trails, but these were much less noticeable on the Samsung.

Viewing Effects

This is the one area where the Vizio is clearly better than the Samsung; the Vizio had a wider viewing angle. We measure this by looking at the angle at which the contrast ratio between the blacks and whites falls below 50% of maximum, and the Vizio performed better. However, neither display was particularly good, and we wouldn't recommend either display if you are looking for a HDTV for large groups of people.

Viewing Angle Comparison
Vizio VO370M Score: 2.84	Samsung LN32B360 Score: 3.26

Connectivity

The Vizio has the wider number and range of ports; it has 3 HDMI ports, while the Samsung only has two. It also has more analog video inputs. But this may not be an issue for many users; if you are looking for a TV for the bedroom or spare room, you aren't going to want to connect a large number of devices.